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site.name = For Purpose

site.title = We're a digital campaigning agency with purpose

site.headline = We're a digital campaigning agency with purpose

site.subheadline = We're a campaigning agency with purpose, leveraging digital to move people and create change.

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name = Our work

headline = Our work

slug = our-work

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excerpt = For Purpose digital projects. Our clients challenge the status quo, and we give them the tools to do it. We design and deliver campaigns for people that are changing the world in profound ways. We’re proud to be their partners in creating that change.

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name = Our Work banner subpage

headline = Our work

slug = our_work_banner_subpage

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name = He Kāinga Rawaka He Tika Tangata

headline = He Kāinga Rawaka He Tika Tangata

slug = housing-hrc

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excerpt = Te Kāhui Tika Tangata, the Human Rights Commission of New Zealand (HRC) launched an inquiry to understand people’s experiences of housing, to generate solutions for the housing system and engaged For Purpose to develop the digital engagement and creative strategy to support the campaign.

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name = housing banner

headline = He Kāinga Rawaka He Tika Tangata

slug = housing_banner

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name = CAHA

headline = CAHA Website

slug = caha-website

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excerpt = The Climate and Health Alliance (CAHA) is Australia’s peak body on climate and health. For Purpose developed the digital toolset that would enable their vision.

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name = caha_banner

headline = CAHA Website

slug = caha_banner

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name = beatthefever

headline = #beatthefever

slug = beatthefever

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excerpt = AHPlus engaged For Purpose to create a campaign for 2022 that would reach the Pasifika community in Auckland, promoting an awareness campaign addressing the Rheumatic Fever epidemic.

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name = alliance health plus banner

headline = #beatthefever

slug = alliance_health_plus_banner

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name = Health not Handcuffs

headline = Health not Handcuffs

slug = health-not-handcuffs

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excerpt = Health Not Handcuffs was launched in 2019 by a group of health and social justice organisations united in their desire to champion compassionate, evidence-based approaches to drug and alcohol use.

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name = health not handcuffs banner

headline = Health not Handcuffs

slug = health_not_handcuffs_banner

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name = IFEM Website

headline = IFEM Website

slug = ifem-website

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excerpt = IFEM works to achieve this through educating, advocating and supporting growth of the emergency medicine specialty in every country. We worked with IFEM to develop a website that would foster collaboration between health professionals on a global scale.

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name = ifem banner

headline = IFEM Website

slug = ifem_banner

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name = Te Wā Tuku Reo Māori

headline = Te Wā Tuku Reo Māori

slug = te-wa-tuku-reo-maori

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excerpt = Te Wā Tuku Reo Māori. For Purpose helped make history by supporting Te Taura Whiri to create the single largest celebration of the Māori language ever.

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name = te wa banner

headline = Te Wā Tuku Reo Māori

slug = te_wa_banner

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name = Stories of Te Reo

headline = Stories of Te Reo

slug = stories-of-te-reo

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excerpt = Te Taura Whiri i te Reo Māori, the Māori Language Commission, engaged For Purpose to support a public storytelling campaign that empowers users to collect the stories of their own communities so these kōrero can live on forever.

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name = te reo stories banner

headline = Stories of Te Reo

slug = te_reo_stories_banner

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name = InUnion App

headline = InUnion App

slug = inunion-app

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excerpt = For Purpose worked to create a mobile app that would improve the union’s recruitment, organising and engagement with its members. This app created a convenient space for members to access important information, fostered effective communication between the union’s staff and its members and collated a multitude of data which helped the union to track efficiency and growth.

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name = union app banner

headline = InUnion App

slug = inunion_app_banner

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name = Access Matters

headline = Access Matters

slug = access-matters

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excerpt = The Access Alliance’s mission is to live in a country with a shared sense of belonging, where every individual has the same opportunity to contribute. What began as building their website, turned into a complete rebrand of the campaign including messaging guidelines, multimedia content creation and ongoing campaigning to increase awareness of, and support for, their proposed Accessibility for New Zealanders Act.

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name = access matters banner

headline = Access Matters

slug = access_matters_banner

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name = Generation Zero

headline = Generation Zero

slug = generation-zero

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name = genz_banner

headline = Generation Zero Website

slug = genz_banner

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name = Te Hou Ora Whānau Services

headline = Te Hou Ora Whānau Services

slug = thows-website

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excerpt = For Purpose built a website for Te Hou Ora Whānau Services, a vital tool for storytelling and and reflects the kaupapa Māori Organisation's aims to showcase their work, their future, the people doing the mahi and the communities they serve

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name = thows_banner

headline = Te Hou Ora Whānau Services

slug = thows_banner

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name = Stories around us

headline = Ngā kōrero i a tātou | Stories around us

slug = stories_around_us

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name = stories around us banner

headline = Ngā kōrero i a tātou | Stories around us

slug = storiesaroundus_banner

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excerpt = Elevating personal connections to the natural world

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name = Our purpose

headline = Our purpose

slug = our-purpose

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excerpt = We’re a social enterprise which amplifies other socially-led organisations, not-for-profits, charities, companies, and campaigns that strive for a more just & equal planet. Our small but nimble team harnesses the latest digital strategies, tools, and tactics to boost your social impact.

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name = Our approach

headline = Our approach

slug = approach

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excerpt = Our purpose is to become part of movements that seek to make the world more equal, just and sustainable. Our projects begin with people and end with solutions designed to meet their needs. We’re not interested in speaking on behalf of people but would rather involve them in the creative process, using their knowledge and experience to arrive at something we can both own and be proud of.

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name = About

headline = We are For Purpose

slug = about

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excerpt = For Purpose is a values-led social enterprise run by dedicated, passionate people driven by a common goal to create positive, meaningful, lasting change. We do this by creating digital tools, strategies and content for people we believe are working to achieve positive outcomes for people and the planet.

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name = News

headline = News

slug = news

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excerpt = Sharing some of the good stuff we have achieved, campaigns we have been part of and digital campaigning ideas are thinking about!

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name = News banner subpage

headline = News

slug = news_banner_subpage

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name = We're a certified Nationbuilder Agency!

headline = We're a certified Nationbuilder Agency!

slug = certified-nationbuilder-agency

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excerpt = We're a certified Nationbuilder Agency!

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name = We're a certified Nation Builder agency!

headline = We're a certified Nation Builder agency!

slug = certified_banner

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excerpt = We're a certified Nation Builder agency!

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name = Why become Living Wage accredited?

headline = Why become Living Wage accredited?

slug = living-wage-accredited

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excerpt = Living Wage is the hourly wage a worker needs to pay for the necessities of life and participate as an active citizen in the community. For us it makes sense to support a movement that is simple yet powerful so For Purpose have recently become Living Wage accredited.

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name = living wage banner

headline = Why become a Living Wage Employer?

slug = living_wage_banner

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name = living wage image

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name = Stories of Te Reo champions our indigenous language revival

headline = 'Stories of Te Reo' champions our indigenous language revival

slug = te-reo-stories-news

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excerpt = The struggle for the survival of te reo Māori is documented on the new Stories of Te Reo website, a project we are proud to have brought to life, coinciding with the The UN General Assembly proclaiming 2022-2032 as the International Decade of Indigenous Languages

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name = C&E Reed Awards 2023 - For Purpose are winners again!

headline = C&E Reed Awards 2023 - For Purpose are winners again!

slug = reed-awards-2023

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name = reed header banner

headline = C&E Reed Awards 2023 - For Purpose are winners again!

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name = We are now a Carbon Positive digital agency!

headline = We are now a Carbon Positive digital agency!

slug = we-are-now-a-carbon-positive-digital-agency

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name = ekos banner

headline = We are now a Carbon Positive digital agency!

slug = ekos_banner

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name = February 2023 newsletter

headline = February 2023 newsletter

slug = february-2023-newsletter

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name = April 2023 newsletter

headline = April 2023 newsletter

slug = our_latest_newsletter

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name = 5 Reasons why National (or any political party) shouldn’t be using AI images

headline = 5 Reasons why National (or any political party) shouldn’t be using AI images

slug = 5_reasons_why_national_or_any_political_party_shouldn_t_be_using_ai_images

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name = AI header banner

headline = 5 Reasons why National (or any political party) shouldn’t be using AI images

slug = ai_header_banner

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name = Getting your campaign ready for Aotearoa's 2023 General Election. A rough guide.

headline = Getting your campaign ready for Aotearoa's 2023 General Election. A rough guide.

slug = get-your-election-campaign-ready-2023

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excerpt = Last call for Aotearoa's General Election 2023. A rough guide to getting your campaign up if you haven't already.

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name = It’s Te Wiki o te reo Māori in the UN International Decade for Indigenous Languages! This is how we’re participating

headline = It’s Te Wiki o te reo Māori in the UN International Decade for Indigenous Languages! This is how we’re participating

slug = our-commitment-to-indigenous-languages

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