‘Five things we’ve learned about digital campaigning’ with For Purpose founder and director, Kristin Gillies and NZEI Te Riu Roa Online to Offline Organiser, Chennoah Walford.
Here are some links and resources shared in the session:
- Worksheet of the Digital Campaigning Leadership Journey we spoke through in the session
- Tectonica’s Stairway Model
- Datareportal: all the latest data, insights, and trends you need to help you understand how people in New Zealand use digital devices and services in 2024
- Social Good: 2024 social media platform audiences
You can find a recording of this session here. Please feel free to share with your colleagues and community.
About Kristin
Kristin began his journey with grassroots campaigning. He coordinated climate campaigns at Greenpeace, including a 6-week flotilla with Te Whānau-ā-Apanui to stop Petrobas’ offshore oil exploration and served as Campaign Manager for the Greens during the 2014 General Election and built up digital organising skills on top of years of campaign experience. For Purpose was founded to meet a growing need for digital campaigning support across the broader progressive movement. Read more about Kristin in our recent For Purpose blog post.
About Chennoah
Chennoah is a campaigner and community organiser with experience in Aotearoa and Australia. She grew up in Tauranga and has spent most of her professional life in Te Whanganui-a-Tara, where she moved for university. She graduated with an LLB and a BA with majors in political science and international relations. After 7 years managing campaigns for the Green Party on both sides of the Tasman, Chennoah is now Online to Offline Organiser at NZEI Te Riu Roa.
About For Purpose
We’re a social enterprise that works to amplify and empower the messages of other socially-led organisations. We do this by creating digital tools, strategies and content for organisations we believe are working to achieve positive outcomes for people and the planet.