Mānawatia a Matariki! We hope you can take a moment to pause, give thanks, reflect on the year past, and prepare for the year ahead. We've included a link to loads of Matariki resources below if you're looking for inspiration.
It's election year so we're flat-out supporting a number of important campaigns aiming to influence political parties and voters alike. For those still considering a campaign we've put together a rough guide - spoiler alert - you need to get cracking now!
We've won another award alongside Te Taura Whiri i te Reo Māori, we're talking about AI in political campaigns, and have a link to a disturbing analysis on password security (a favourite topic of Kristin's)
Enjoy the rest of our newsletter for updates on new work, what our friends are up to and things our team are thinking about.
Ngā manaakitanga, Kristin, Emma and the team
News, project & events
Another win! For Purpose and Te Taura Whiri i te Reo Māori won a prestigious Silver Polaris Award for the public storytelling campaign 'Stories of Te Reo'. This award not only recognises The Māori Language Commissions' accomplishments but also highlights the importance of protecting and celebrating Te Reo Māori. We believe that language is a powerful tool for cultural identity and wellbeing and are proud to support this kaupapa. We are grateful that Josh Harden of Ngāti Rānana and Makere Carroll from Te Taura Whiri i te Reo Māori were able to accept the award in person in London earlier this month.
Our first election campaign launched is Better taxes for a Better Future for The Fair Tax Coalition, providing tools for anyone who wants to get behind building a better tax system in Aotearoa. This is a kaupapa For Purpose are happy to support, tax can seem complicated - but really it's not and we think a better tax system is essential to tackling current and future challenges and building a better future for everyone. Creating a brand with a bright colour palette and incorporating visual motifs to reflect Aotearoa and the people of the coalition, we also developed the website using our own Nationbuilder theme designed for social change campaigns. Visit the website and support the campaign
Is generative AI a good idea in politics?
5 reasons why we should stop using AI-generated images in political campaigns.
We've just refreshed the homepage at Reo Māori so you can share your Matariki celebrations or join the #kaikōhau challenge. Have a go and share it around, visit reomaori.co.nz
How strong are your passwords?
We've been a bit underwhelmed recently talking to clients about digital security. After phishing, weak passwords are the most likely way you will get hacked. We strongly recommend the use of a password manager. Make sure you know how strong your passwords need to be in this article from Hive Systems.
It's 3 months until Aotearoa's 2023 general Election so if you don't have all of your ducks in a row this is your last call. We've been getting questions so have put together this rough guide on getting your campaign together if you haven't already
" ...environmental documentary is a rousing call to action"
We already have our tickets to see the 2022 film 'The Giants' in Whānau Mārama: New Zealand International Film Festival 2023, playing nationwide later this month.
Designed to connect a diverse range of thinkers across Aotearoa to discuss systems, solutions, new ideas and policies, this conference in Auckland in August is crucial in our election year, the first in New Zealand’s history focusing on redesigning our economic system to deliver for the public good.
A free hauora session leads and takes us into the phase of Matariki. A time to pause, to remember those that have passed, our lessons, learnings, and how we may nurture our wellbeing as well as looking to the time ahead.
